![]() ![]() Hilfiger, being a white designer and taking inspiration from black artists, might have raised concerns of cultural appropriation. In today's climate, fashion brands are constantly being scrutinised for how much they prey off of minority group's culture, and profit off of their designs by appropriating them to mass audiences. ![]() I’m proud to have been one of the first ones to have worked with them, because back then people didn’t quite get it.”Īlthough he now has a billion-dollar brand, owned by PVH Corp, it was the hip-hop culture of the 1990s that helped catapult the Tommy Hilfiger label to international success. “I feel that we've always been a brand that celebrates diversity and inclusion and that was heightened in the 90s, thanks to hip-hop artists. “It’s exciting to be showing here because it’s one of the important theatres in the world and I’m proud to stand behind what it represents,” Hilfiger told BoF in a backstage interview before the show. Hilfiger said showing at the Apollo Theater is especially meaningful to him as a music lover, and as someone who's spent over three decades building a relationship with artists of colour. Set up outside behind the venue, models wore seventies-styles patterned suits and velvet bell-bottom jumpsuits, and danced enthusiastically down the street-turned-runway to a live band blasting classics like Aretha Franklin’s “Respect” and Curtis Mayfield’s “Move On Up.” On Sunday night, the Apollo hosted a very different type of performance: Tommy Hilfiger's TommyNow Fall 2019 fashion show during New York Fashion Week, a collection the designer debuted with the actress Zendaya. ![]() Artists like Billie Holiday, James Brown, Sammy Davis Jr, Prince and Michael Jackson have graced its stage, as have countless lesser-known artists showcased at the Amateur Night the venue has been hosting for nearly 90 years. Located in the middle of Harlem, it’s been showcasing artists of colour ever since it rose to fame in the 1920s during the Harlem Renaissance. NEW YORK, United States - The Apollo Theater is an iconic venue for the African American community. ![]()
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